MicroStrategy and IBM Deliver Joint Business Intelligence Solution

Published on July 16, 2004 in Computer & Electronics, Computer Software, Internet, Technology

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IBM Data Management to Bundle MicroStrategy Into Data Warehouse Offering for Small and Medium Businesses

SOMERS, NY (July 16, 2004) –

IBM and MicroStrategy, a leading provider of business intelligence software, today announced they are providing customers with a bundled data warehouse solution that will include the MicroStrategy Business Intelligence Platform(TM) with IBM’s DB2® Universal Database (UDB) Data Warehouse (DWE) Standard Edition. The bundled data warehouse solution will be available immediately through IBM and will provide customers with a one-stop shop for a powerful out-of-the-box BI solution.

“People using IBM and MicroStrategy’s technology are making a difference in their business areas and are adding value to the bottom line,” said Vanitha Devarajan Senior Manager of Business Intelligence Solutions at the Bank of Montreal. “MicroStrategy offers our executives, managers and information analysts the capability to make full use of their IBM data warehouse in order to gain vital intelligence, and to make proactive decisions that can drive efficiency and productivity.”

MicroStrategy’s reporting and analysis products combined with IBM’s market-leading DB2 Data Warehouse software will help IBM customers more effectively leverage the critical information contained in their data warehouses. MicroStrategy provides simple-to-use, high-performance, open reporting technology that helps companies increase efficiency, productivity and profitability. Additionally, MicroStrategy’s pre-packaged Analytic Modules provide out-of-box best-practice starter kits in the areas of Sales, Customer, HR, Distribution, Financial and Web-Traffic analysis. The DB2 Universal Database Data Warehouse Edition bundle provides everything needed by customers for successful business intelligence deployments and can help maximize leveraging the full depth and breadth of IBM’s DB2 and Data Warehouse Edition.

“Integrating MicroStrategy with the IBM DB2 UDB Data Warehouse is yet another example of how MicroStrategy and IBM have joined forces to provide customers with a finely-integrated environment for rapidly developing and deploying reporting and analytic applications,” noted MicroStrategy’s COO, Sanju K. Bansal. “We pride ourselves in our strong relationships with technology leaders like IBM. This integration will expand our overall market reach, ultimately strengthening our leadership position in the business intelligence space.”

MicroStrategy, which offers Relational Online Analytical Processing (Relational OLAP), is designed to work with DB2 to provide improved query performance for medium and large data sets. MicroStrategy generates DB2-optimized SQL, integrates with DB2 Cube Views, accesses the full range of analytical functions within DB2, and integrates with DB2 Intelligent Miner for data mining and scoring.

“Companies of all sizes are struggling to integrate disparate silos of data and gain real-time analysis on their business information, regardless of the type of information or its source,” according to Karen Parrish, Vice President, Business Intelligence Solutions, IBM Software Group. “This bundled solution from IBM and MicroStrategy can help organizations integrate customer information across marketing and operational channels, providing valuable customer intelligence and the ability to rapidly identify business opportunities.”

The joint offering will be marketed through IBM to DB2 customers. In addition, select IBM channel partners will be able to deliver the offering in the future. IBM Business Consulting Services will also offer integration services in support of this offer.

About IBM’s Information Management Portfolio

There are more than 60 million DB2 users from 425,000 companies worldwide relying on IBM DB2 Information Management Solutions. IBM is the only data management software vendor to provide customers with integrated solutions for database management, tools, content management, enterprise information integration and business intelligence.

IBM and DB2 IBM are trademarks of International Business Machines Corporation in the United States, other countries, or both. Other company, product or service names may be trademarks or service marks of others.

MicroStrategy is a registered trademark of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Source: MicroStrategy

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