MicroStrategy and CRS Retail Systems Enter Strategic Alliance

Published on October 6, 2003 in Computer & Electronics, Computer Software, Internet, Technology

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Retailers Will Benefit From Enhanced Loss Prevention, CRM, & Sales Analysis

McLean, Va., (October 06, 2003) –

MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of business intelligence software, today announced a strategic alliance with CRS Retail Systems, Inc. CRS Retail Systems provides retail management software, hardware, and services to help its customers drive sales, improve customer service, and reduce operating costs, all with more ease and flexibility. With more than 100,000 in-store systems installed in 32 countries and 10 languages, CRS is a trusted leader in the retail industry.

Under the terms of the agreement, MicroStrategy’s Business Intelligence Platform(TM) will be embedded into CRS retail applications to provide users with powerful, browser-based, reporting and analytics. CRS’ Focus Loss Prevention, CRM, and sales analysis applications are browser-based, central systems that provide reporting and analytics and serve as a central data repository accessed from CRS’ Encore Retail Suite of Point-of-Sale and in-store applications.

“The strategic and tactical use of advanced analytics is increasingly becoming a competitive advantage in retail,” said Kathy Frommer, Chief Executive Officer of CRS Retail Systems, Inc. “By embedding MicroStrategy’s industrial strength reporting and analytics technology into our corporate systems products, we will provide our customers with powerful solutions that will accelerate and improve decision-making at every level.”

“The integration of MicroStrategy’s business intelligence technology into CRS’ solutions is a true testament to its flexibility and ease-of-use,” said MicroStrategy’s COO Sanju Bansal. “This is merely one example of how our technology can be easily embedded into existing solutions to create new critical applications that can help businesses realize efficiencies and improve their bottom line.”

About CRS Retail Systems

CRS Retail Systems provides retail management software, hardware, and services to help its customers drive sales, improve customer service, and reduce operating costs, all with more ease and flexibility. POS, back-office, real-time channel integration, and retail analytics systems from CRS are intuitive and configurable, can be deployed with hardware included, and are supported by our commitment to our customers. With more than 100,000 in-store systems installed in 32 countries and 10 languages, CRS is a trusted leader in the retail industry. CRS customers include companies such as American Eagle Outfitters, Ann Taylor, Barnes & Noble, Chico’s, Foot Locker, J. Crew, Sport Chalet, Yankee Candle, and Rosebys (U.K.), among others. CRS is a privately held company with more than 240 employees based at its Newburgh, N.Y. headquarters and a regional office in Salt Lake City, Utah. For more information, please visit the CRS website at www.crsretail.comor call 845-567-1234.

About MicroStrategy Incorporated

Founded in 1989, MicroStrategy is a worldwide leader in the increasingly critical business intelligence software market. Leading Fortune 2000 companies are integrating MicroStrategy’s industrial-strength software into virtually all facets of their businesses. The MicroStrategy Business Intelligence Platform(TM) distills vast amounts of data into vital, probing insight to help drive cost-efficiency, productivity, customer relations and revenue-generation. MicroStrategy offers exceptional capabilities — excellent scalability, powerful analytics, user-friendly query and reporting features and an outstanding, easy-to-use Web interface. Top companies are using MicroStrategy to cost-effectively harness large, multi-terabyte databases; empower thousands of employees at all operational levels; and extend the benefits of business intelligence enterprise-wide and beyond to customers, partners and suppliers.

MicroStrategy has over 2,200 enterprise-class customers, including General Motors, Best Buy, Lowe’s Home Improvement Warehouse, Yahoo!, Visa International, Wells Fargo, Telecom Italia, AT&T Wireless Group and Aventis. MicroStrategy also has relationships with over 500 systems integrators and application development and platform partners, including IBM, PeopleSoft, Sun, and JD Edwards. MicroStrategy is listed on Nasdaq under the symbol MSTR. For more information or to purchase or demo MicroStrategy’s software, visit MicroStrategy’s Web site at www.microstrategy.com.

This press release may include statements that may constitute “forward-looking statements,” including its estimates of future business prospects or financial results and statements containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results of MicroStrategy Incorporated and its subsidiaries (collectively, the “Company”) to differ materially from the forward-looking statements. Factors that could contribute to such differences include: the Company’s ability to secure financing for its current operations and long-term plans on acceptable terms; the ability of the Company to implement and achieve widespread customer acceptance of its MicroStrategy 7i software on a timely basis; the Company’s ability to recognize deferred revenue through delivery of products or satisfactory performance of services; continued acceptance of the Company’s products in the marketplace; the timing of significant orders; delays in the Company’s ability to develop or ship new products; market acceptance of new products; competitive factors; general economic conditions; currency fluctuations; and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

MicroStrategy is a registered trademark of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.

Liz Kelley Smeds
MicroStrategy
703-714-1066
lsmeds@microstrategy.com

Source: MicroStrategy

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